Our History

A lot has changed since our credit union opened in 1949. Back then, gas was 17 cents per gallon, minimum wage was 70 cents per hour, and the average home price was just under $7,500. One thing that hasn’t changed is our commitment to our members.
Over the last 67 years, our membership has grown and so have we.  We have continuously adapted to the needs of our members first, and success has followed. But we can do more. We started here in Marshfield back in 1949, in the basement of St. John’s Church. Our vault was a shoe box filled with $322.25 from our first 13 members to make small loans to families in need. 
In 1951 St. John’s Credit Union became Central Catholic Credit Union to serve a larger membership.  In 1977, we found a cooperative partner and together changed our name to Central City Credit Union to serve an even larger field of membership.  No matter what name we’ve gone by, we’ve always been dedicated to helping our members pursue and achieve their financial goals.
Back in 1978, Dick Voigt (current Board Chairman) joined the board. At that point we had grown to 3286 members and assets totaling just over $4 million. To put some perspective on those numbers, we ended this last year serving 23,799 members with assets topping $225 million. 


A Financial Cooperative

What is a Cooperative?

It is a business model structured around seven principles deeply rooted in democracy, economic participation, and sustainable growth of both the business and the community in which it serves. Cooperatives are owned by and operated for the benefit of the people at the heart of each organization, not outside investors.

The cooperative business model is diverse and dynamic in its application in almost all sectors of the world’s economy. Some cooperatives are businesses owned by their customers or their employees, and can be larger companies owned by a group of farmers or independent business owners coming together to scale their operations to compete in a growing marketplace.

When you join Simplicity Credit Union, you become a member-owner of your local financial cooperative.  You have an equal voice. You benefit from lower fees and loan rates. And you can rest easy knowing we're doing our best to make your community a better place.  Because your community is our community.

The 7 Cooperative Principles

These are the principles that guide cooperatives everywhere.

Membership is open to everyone. (Credit unions have specific geographical service areas.)

All voting members have an equal voice in making policies and electing representatives

All profits are controlled democratically by members and for their benefit

Co-ops are always independent, even when they enter into agreements with the Government and other organizations

Co-ops educate and develop their members as well as their staff to provide skill and knowledge to achieve personal and organizational goals.

Cooperatives work with other coops to strengthen the co-operative movement as a whole.

Cooperatives also work to improve and develop the community, both locally and internationally.

Our Core Values

  • Cooperation. Together Everyone Achieves More.
  • Leadership. Drawn to the untraveled path.
  • Integrity. Doing the right thing, even when no one is watching.
  • Creativity. Dreaming things that never were.
  • Dependability. 100%/0  (100% responsibility / 0 excuses)

Mission & Vision

Our vision

To transform our credit union into the most admired collaboration of cooperative businesses, making us the fastest growing form of enterprise in the market.

Our mission

Making the complex simple.

We want to make your financial life as easy and stress free as possible, and let you focus your time on what matters most to you.